Guide

Website vs Facebook Page: What Does Your Tuition Class Need?

· 5 min read

Almost every tuition class in Sri Lanka has a Facebook page or a WhatsApp group. They're free and students already use them. So do you really need a website as well? Here is an honest look at what each one does well.

What a Facebook page does well

  • It's free and quick to set up.
  • Students and parents already spend time there.
  • Posts can be shared, which helps word of mouth.
  • It's good for quick updates and photos from class.

Where a Facebook page falls short

  • Information gets buried. Your class times, fees and location are in a post from three months ago. New students have to scroll or message you to ask.
  • You don't control who sees your posts. Facebook decides how many of your followers see each update.
  • It looks like every other class. Every page has the same layout, so it's hard to stand out.
  • It's not built for teaching. Organising notes, past papers and recordings by grade and subject is difficult.
  • Google rarely shows it first. When a parent searches for a class in your subject and area, a page made for that search usually ranks better.

What a website does well

  • Everything in one place. Subjects, grades, class times, locations, fees and contact details are always easy to find.
  • Trust. A professional website with your name, results and student reviews tells parents that your class is serious.
  • Found on Google. A website set up for search can appear when students look for classes in your subject.
  • Your own brand. Your logo, your colours and your own web address.
  • Room to grow. Notes, past papers, recordings and online papers can all live there as your class grows.

The answer: use both, for different jobs

You don't have to choose. Keep Facebook for quick updates and sharing, and use your website as the place everything points to. Put your website link in your Facebook bio, in WhatsApp groups and on your banners. Each post on Facebook then sends people to a page that answers all their questions and shows them how to join.

How much does a tuition class website cost?

With Kinet, a professional teacher website starts from Rs. 20,000 one-time, with hosting and Google setup included. The only ongoing cost is the yearly domain renewal. When you're ready, you can add a mobile app and a class management system. Compare the packages.

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